Chips can’t show a whole house. A photo can.
The customer scans a QR or NFC code and dohma opens in their browser. No app install, no account.
They pull up a photo of their home, then answer a few quick questions about the space, the surfaces, and the look they want.
The first render lands in about two minutes and the rest follow: curated palettes on their own walls, covering body, trim, and door. Accent walls take one tap.
Staff adjust colors and palettes around what the store actually sells, then publish a paint plan the customer keeps.
A palette they can actually picture, because it is shown on their own home.
A faster read on the project and a cleaner path to the right recommendation.
A record of every session, from the first scan to what sold.
You see what happened after the counter.
Connect paint plans to purchases with a short checkout code, creating a record of what the customer considered, what your team recommended, and what ultimately sold.
Sessions are tracked from the QR sign to the paint plan, and your team connects the sale at the register with the plan’s short checkout code, so you see where projects stall and where they close.
Your team logs the sale against the plan, using its checkout code at the register, so what customers actually bought is recorded in dollars, not guessed from foot traffic.
Paint plans stay live after the visit, so follow-up starts from the project, not from scratch.
Beyond paint: interior Lime Wash and Venetian Plaster.
Dohma renders decorative interior wall finishes the big-box stores can’t show: Lime Wash and Venetian Plaster, on the customer’s own walls. Trim and ceilings stay regular paint.
It is a premium conversation your counter can start from a photo, not a sample board.
Start with one counter, not a store-wide rollout.
One counter workflow and one QR code, for interior, exterior, or both. No app install, no store-wide change. Early pilots are short, paid, and cancellable.
One QR prompt at the counter, configured around the brands, product lines, and finish systems you actually sell.
Your team sees each customer’s photo, preferences, and palettes before anything leaves the store.
Track paint plans, purchases, and follow-ups from the first scan onward.
A premium tool, priced for the paint counter.
One counter, one simple price. Multi-store is custom, scoped to your group.
One added premium finish job can cover the monthly cost.
- One store, one counter workflow
- Customer sessions with curated AI palettes
- Photoreal renders: paint, Lime Wash, and Venetian Plaster
- Monthly render and session allowance included
For owners running more than one location. One agreement across your stores, shared usage, and a single invoice. Scoped to your group.
Common questions from shop owners.
We’ve heard most of these before. Happy to talk through anything else.
No. Dohma runs from a QR or NFC prompt at the counter, directly in the customer’s browser.
Let’s map Dohma to your counter.
Tell us about your shop and we’ll set up a walkthrough. See what the customer experiences, and explore how Dohma fits inside your store.
Prefer email? Email the team.